Threat Level – Low

BuzzFeed is a website that combines a technology platform for detecting viral content with an editorial selection process to provide a snapshot of “the viral web in realtime.” Cofounded in 2006 by Jonah Peretti (who is also cofounder of The Huffington Post), BuzzFeed is located in Manhattan, New York in the Flatiron District.

In 2012, Ben Smith of Politico was hired as editor-in-chief.

With a Low threat level would have been a no threat level but due to one line of the description of the text in the App Store it concerns me what they are prompting. This is a direct quote from the description of the app…front page of everything viral from LOL to WTF to Trashy! Buzzfeed is the front page of everything viral

Ok I understand Viral videos are funny most of the time. I have seen my fair share of Harlem shake videos that I laughed at, but to have an app that is proud to use WTF and Trashy in its description may be something to consider

There are no connectivity to friends or social aspect other than viewing what is viral on the net all in one spot so no concerns there

Red app, White buzz feed, white letters

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